2024 Subaru Baja: Is Subaru Making The Baja Again? After a protracted period of anticipation, the 2024 Subaru Baja will finally be available to customers the year after that. The new model’s graphics have been shown to us, and we are anticipating that it will get a lot of attention.

This well-known and instantly identifiable pickup truck was first shown to the public before the end of the year 2003. This model was reduced in 2006 due of poor sales.

As a direct answer to the huge demand that exists in the market right now for pickup trucks, Subaru opted for a more aggressive appearance. There is widespread speculation that the next off-roader will be constructed on the same platform as Honda’s Ridgeline SUV. Regarding the performance, we have not yet received any information.

2024 Subaru Baja
2024 Subaru Baja

2024 Subaru Baja Redesign

In contrast to the model of the 2000s, the model for the year 2024 will be an innovation. The Baja will continue to be a compact car that has an intimidating look, an exterior that is capable of off-roading, and an interior that is functional.

The presence of a high-end model is almost certain in every instance. The performance is still unclear to us in terms of what to anticipate from it.

The mid-size pickup truck segment is one of the most resilient vehicle classes. Be wary: competition in the market for compact pickup trucks is heating up. There is little doubt that the forthcoming Subaru Baja pickup truck, which is scheduled to be released in 2024, will attract a great deal of interest.

This tactic has been used by almost all of manufacturers. They are reintroducing the time-honored and instantly identifiable nameplate. It might be difficult to find iconic automobiles like the Subaru Baja.


Off-roading and challenging terrain were taken into consideration throughout the development of the 2023 Subaru Baja Truck.

Since the word “sturdy” is included in the product’s name, it is reasonable to anticipate that it will be of the highest possible quality in this regard. Regarding the trim levels, information is still sketchy, but we do know for certain about the basic and wilderness ones.

Be prepared for the new Baja to have an intimidating and distinctive appearance; Subaru will make an effort to give it a design that is going to grab people’s attention.

We have it on excellent authority that the Wilderness trim level will provide an adequate amount of ground clearance—exactly 9.5 inches. You shouldn’t anticipate a significant difference between the various trim levels.

There will be an option to purchase all-terrain tires, which, depending on where you want to drive, may be a need. The wheels have a diameter of 17 inches and are made of an aluminum alloy. This is the norm in the business, and it is a material that is both incredibly light and highly strong.

If you drive the car to its absolute maximum, you won’t end up with a broken wheel, and the new Subaru pickup truck that comes out in 2023 is going to feel like you’re driving on a feather.

This will result in an improvement in both its power-to-weight ratio and its fuel economy. It is hoped that we will have additional color options for the wheels, but this is something that is yet to be determined. The Baja will seem quite similar to its cousin the Ascent from the front.

However, the remainder of the vehicle need to have the appearance of a mid-size truck, which is what the Baja is. It is likely that both the headlights and the rear lights will get a comprehensive redesign. The lights will likely have a square or maybe a boomerang design in the future rather than the more traditional round shape.

Because it is an off-roader, it is possible that we will have a set of headlights mounted on the roof of the vehicle. This would unquestionably improve our visibility out in the wilderness.


The new Subaru Baja that comes out in 2024 will have a completely redesigned exterior. It is anticipated that the next Baja will represent a significant divergence from its predecessor.

The business has designed a new pickup by using the “Viziv” philosophy to the design process. As a consequence of this, we may find that we seek a lot of traits that are comparable to those of a crossover. In the not-too-distant future, the Outback and Forster SUVs will have a significant impact on the design of the Baja.

The Subaru Ascent and the original design have quite a few similarities, and so far, the outcomes have been quite favorable. On Baja, you can probably anticipate picking up a good number of classic pickup cues. This new appearance features elements such as an angular posture, an aggressive design, and bigger bumpers.

If the rumors are true, the size of the 2024 Baja might end up being greater than that of the Honda Ridgeline. We anticipate seeing a vehicle with a double cab as one of the available choices.

The cabin is quite spacious and can accommodate a great deal of cargo. The interior design that was used in the Ascent will be used in the Ascent as well. The Subaru automobiles will be packed with cutting-edge technology and components of the highest possible quality.

This well-known and instantly identifiable pickup truck was first shown to the public before the end of the year 2003. The production of this model was cut down in 2006 as a result of poor sales.

2024 Subaru Baja Interior
2024 Subaru Baja Interior


When one looks at the specs of the 2024 Subaru Baja, the many engine options that are available should be immediately apparent. Already, Subaru has developed a brand-new engine that will be used to power the whole lineup of Subaru pickup trucks.

The engine that runs on gasoline has a displacement of 2.4 liters and consists of four cylinders. This engine has the potential to produce 260 horsepower as well as 280 pound-feet of torque.

These figures are equivalent to those seen in the more major engines found in the remainder of the lineup. The new Subaru model for this year boasts improved gas mileage above any previous version.

The time-honored all-wheel drive technology developed by Subaru will be made available. There have been whispers of a high-performance variant appearing recently.

There will be a variety of trim levels available. The supercharged variant is primarily intended for use in off-road environments. The car will be equipped with off-road accessories and will have increased power. However, at this point in time, this is nothing more than rumour.

The news that the 2023 Subaru Baja Wilderness Truck won’t be available in hybrid or fully electric variants is sure to irritate some people, but the company has decided against developing such vehicles.

It is unclear why Subaru made the decision to proceed in this manner given that the company has said that they want to introduce hybrid or fully electric cars before the year 2030.

On the other hand, we should anticipate a conventional internal combustion engine to serve as the primary propulsion system for the mid-size Baja pickup truck. It’s probably a Boxer with a 2.4-liter turbocharged engine. It has around 260 horsepower and 277 pound-feet of torque, both of which are quite impressive figures.

There have been whispers regarding a variant with a Boxer engine that is 3.6 liters in capacity. Because of this, the new 2023 Subaru Baja Wilderness Truck will be able to overcome any hurdles it encounters. It generates more than 300 horsepower and has a towing capacity of more than 6500 pounds thanks to this feature.

The continuously variable transmission (CVT) that was used in earlier generations of the Baja was the source of many complaints from customers. There is the option of either a manual gearbox with six speeds or an automatic transmission.

The new Baja will be equipped as standard with an all-wheel-drive system. In the engine bay, Baja is a beast, and we can only hope that this will prove to be the case in the wild as well. We shall keep a close eye on its progress in the industry.

What We’d Find Under The Skin

The Baja would once again be a unibody proposition with lots of passenger space, and it would do it while riding on top of Subaru’s global platform (SGP), which is the foundation for everything from the WRX to the Outback.

The interior design would be geared more toward adventure and would be packed with luxuries like a digital instrument cluster and a portrait-style infotainment display that is compatible with both Apple CarPlay and Android Auto.

The engine of the Baja should ideally be available in two different types, namely hybrid and turbocharged. The RAV4 Prime’s plug-in hybrid electric vehicle (PHEV) powertrain, which produces 302 horsepower (225 kW), could, thanks to Subaru’s strategic alliance with Toyota, serve as an environmentally responsible choice. Admittedly, Subaru does not have a particularly noteworthy gasoline-electric powertrain in its arsenal.

Those individuals who won’t settle for anything other than pistons firing in a horizontally opposed way may find that the 2.4-liter turbocharged four-cylinder engine is just what they’re looking for.

If it were retuned to produce more than 300 horsepower, such an option would place it in a position where it could compete with the Maverick and the Cruz.

However, we would not recommend pairing it with the automaker’s present fixation with continuously variable transmissions (CVT). That gap may be filled by the superior 8-speed automatic transmission from ZF, which sends power to all four wheels.

2024 Subaru Baja Exterior
2024 Subaru Baja Exterior

The Tough Competition

The Hyundai Santa Cruz and the Ford Maverick are the primary competitors that come to mind when thinking of the Baja. Other vehicles that might be considered, depending on your preferences and the amount of money you are willing to spend, include Honda’s bigger Ridgeline as well as several midsize trucks with lower-end specifications, such as the Toyota Tacoma and the Nissan Frontier.

Release Date and price of the 2024 Subaru Baja

All-new 2024 The Subaru Baja begins at a price of around $26,500 at its base level. Since the new design has been given the green light, the manufacturing process for it will begin very soon. A beginning price of around $30,000 has reportedly been proposed, according to some estimates.

If Baja’s price were lowered, the rebirth of Baja would be more financially feasible. A compact unibody pickup vehicle will be available for purchase to the general public beginning in the year 2024.